Hautelook.com is an online clothing, home decor and cosmetic retailer. The company offers a vast array of top designer and economy brands at discounted prices. Besides the thousands of brands Hautelook has to offer in many categories including Men, Women, Kids, Beauty and Home, Hautelook also has a style guide and event calendar – this keeps the company’s customers abreast with the newest trends in the industry. Hautelook’s wide product offering and amazing discounts (usually time-bound) has grown become a favorite of many customers across the world.
Hautelook was founded in 2007 by Adam Bernhard in Los Angeles, U.S.A, where the company is currently headquartered. Hautelook, along with a few other small-scale virtual retailers, boomed in the wake of the global recession due to the large discounts they offered for well known brands.
In 2011, Hautelook was purchased by the international department store chain operator, Nordstrom for $180M in stock. Nordstrom has kept Hautelook as a “stand alone subsidiary,” operating much like it did before the purchase in 2011, even under the same CEO – its founder Adam Bernhard. Hautelook continues to be a premier retailer in beauty, fashion and home décor, and with offers up to 75% off, the company is set to be a major player in this field in the foreseeable future.
Being in direct contact with its customers, Hautelook has had numerous reviews and comment written about it. As would be expected, they’re both positive and negative. On Yelp.com, Hautelook had been reviewed by over 92 shoppers. While they all hailed the great discounts the company offers, many complained of bad customer service, delays in the delivery of their products and problem processing returns and refunds.
Likewise on SiteJabber.com, Hautelook had 86 reviews and was rated overall with 2 out of 5 stars. Customers hailed and complained about the company, Dan. S said, “I recently had a gift card for $25 and bought a YSL tie that was 70% off. The tie is great and came quickly, but the shipping that they charge makes it not as great of a deal.
Probably as good of a deal as driving to a discount clothes store and buying the same tie.” On a positive note, Bizrate.com rated Hautelook with 8.1 out of 10 points for overall customer satisfaction, and on a less positive note, Hautelook was described as a scan on PissedCustomer.com.
Hautelook, Inc is Better Business Bureau accredited; the company has had this accreditation since 08/29/2008. BBB rates Hautelook, Inc with A, on a scale of A+ to F. Webutation scored Hautelook with 100% ‘Webpuation’ for safety and social reputation. Hautelook was also rated by Web Of Trust (WOT), with 92/100 for trustworthiness, vendor reliability, privacy and child safety.
Hautelook, Inc has been covered by various publications including Fashionista.com, Racked.com, abc15.com, FashionWeekDaily.com, HuffingtonPost.com, NYMag.com, The New York Times and many others.
Hautelook.com is a high traffic website, Alexa ranked the site at 4,050th globally and 821st in the United States. The site gets its most traffic from the U.S., followed by Canada (2,317th), Australia (5,366th), Thailand (10,314th) and China (66,962nd).
According to Compete, Hautelook.com has about 732,986 unique visitors monthly and is ranked 3rd on Compete’s competitive ranking of similar sites. Google Page Rank Checker rated Hautelook.com with 5 out of 10 possible points. According to PriceASite.com, Hautelook.com is estimated to be worth over $2M, with a monthly income of $2,012.
Hautelook, Inc has a vibrant social media presence; the company’s Facebook page had over 585,000 likes and is updated daily with new deals and offerings. On Twitter, the company’s page had 97,683 followers and is updated daily. So far the company had made about 10,381 tweets.
Hautelook, Inc also as a Pintrest account, with 12,741 followers and 1,318 pins. The company’s page is filled with images of their offerings, its Instagram account was also filled with similar pictures. On Instagram, Hautelook, Inc had 12,812 followers and has posted 263 photos. Hautelook, Inc also has a Tumblr blog, a Linkedin account and a YouTube channel.
Hautelook.com was rated as safe by Google Safe Browsing tool. According to the report, Hautelook.com is not currently listed as suspicious and has not hosted any malicious software in the past 90 days. Norton Safe Web and McAfee Site Advisor rated Hautelook.com as safe; both tools reported that they found no major issues with the site. Networking4all.com rated Hautelook.com with 6 out of 11 possible points. According to the report generated, Hautelook.com has a correctly installed SSL certificate and should be trusted by all major web browsers.
Hautelook offers a range of clothing, cosmetics and home décor items from major designers as well as from low end producers. The company operates with a very flexible and competitive pricing scheme. This scheme has endeared the company to many, as well as made it out to be ‘suspicious.’ Hautelook offers 50% - 95% off on various products; usually these offers are time bound. However, not all of the company’s offers are time-bound.
When compared with its main competitors, Hautelook is slightly cheaper; however, this cost advantage is leveled when the cost of shipping is factored in. On FlashPriceCompare.com, a comparison was made between the price of a bar stool on Hautelook.com and Overstock.com. Hautelook offers the same brand of stool for $169, while Overstock sold it at $189. While Hautelook charged an additional $25.95 for shipping, Overstock charged nothing for shipping. Therefore Hautelook’s total cost stood at $194.95, while that of Overstock stood at $189.99 – a minor, but noteworthy difference.
Hautelook, Inc ships to customers within the U.S. and across the world. Hautelook charges a $7.95 flat shipping fee in the U.S. (with additional charges for packages heavier than 2 pounds), the company also charges a $10.95 flat shipping fee to Canada, (with additional charges for packages heavier than 2 pounds and a 20% international surcharge).
The cost of shipping to other parts of the world depends on the distance, the weight of the packages and other considerations. Hautelook does not currently ship to P.O boxes or APO/FPO addresses. The company states that all order usually takes 10 – 14 working days to arrive at the customer, however, customers can track their products online.
Hautelook, Inc accepts payment through credit card options such as MasterCard, Visa and American Express. The company also accepts PayPal, and its U.S. customers have the liberty of paying for their purchases with BillMeLater. These varied payment options give customers the convenience of completing their transactions with their preferred payment option.
Hautelook, Inc also accepts payment with Hautelook credit and Hautelook.com eGift Cards; while credits are earned for referrals and certain purchases, customers can purchase Hautelook eGift card as a form of currency for the platform.
Hautelook “gladly” accepts returns of its “apparel, footwear, and all accessories (bags, sunglasses, leather goods, jewelry and watches)” within 21 days from the day the item is shipped. The company, however, requests that all items to be returned should be returned with their original tags and packaging; the item(s) should not have been worn or damaged in any way for the returning product to be accepted.
Hautelook will refund the total cost of purchase to any customer returning a product. Its important to note that Hautelook does not accept returns in certain product categories including; cosmetics and beauty, hosiery, Intimates and men’s personal furnishings, swimwear, vintage, home goods and any product marked “final sale.”
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